To be the authoritative voice for the stevia industry to improve the diets and health of people globally by addressing sugars and calories in food.
The stevia industry represents all the players in the stevia value chain representing companies and/or individuals engaged:
- in the manufacturing of steviol glycosides with high purity levels in compliance with JECFA or similar specifications (eg refiners and producers of steviol glycosides from approved technologies*),
- in the use of steviol glycosides as an ingredient in the manufacturing of food and beverage products, in the production of table tops and in the production of flavoring preparations for the food and drink industry,
- in the cultivation and/or the production of stevia leaves
- in the supply, brokerage or distribution of steviol glycosides to manufacturers of steviol glycosides, manufacturers of food and beverage products and flavouring preparations.